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Product Development & Marketing

Through our 360° product development solution, we offer our clients flexible and targeted assistance to maximise their business potential. 

 

Our target customers are companies specialising in flooring and wall-covering looking for reliable, professional expertise to differentiate themselves on the market. 

 

At MProject Consulting, we approach each project by carefully analysing our client, the competition, the market and its specific dynamics. Together with our clients, we then create a tailored brand & product strategy aimed at effectively implementing the entire product development process & marketing strategy, while also providing the technical assistance required to bring unique products to the market.

 

We combine our technical know-how with our deep knowledge of industrial ceramic production, partnering closely with our clients’ marketing and R&D departments. We follow and manage each product development phase while striving to strengthen our clients’ production capabilities in terms of research, style and innovation. 

 

Our core values are trade secret protection, strategic investments and project exclusivity.

Product Research & Development

MProject Consulting assists your R&D team to provide the best surface solutions through careful analysis of the latest trends in design, technology and technical production.

On-site technical assistance

Our technical consulting and overseeing service allows our clients to develop innovative surfaces using the most innovating materials on the market. With over 20 years of experience working with various ceramic technologies, MProject Consulting can help you set up new products within any manufacturing site worldwide, both owned or outsourced.

Product Differentiation

In today's competitive landscape, every business strives to successfully differentiate. Setting yourself apart from the competition enhances your strengths and unique selling points. What you need to achieve this goal is a highly creative team working together to craft the optimal strategy tailored for your business. We will support you in finding your optimal market positioning, broadening your product range, and building appropriate technical capabilities and marketing communications.

RPD Software

A new tool allowing tile manufacturers and glaze suppliers to take a further step towards a Smart Manufacturing model. The Remote Product Development (RPD) program overcomes the problem of physical distance and travel costs by rethinking the ceramic industry’s approach to R&D. A new tool allowing tile manufacturers and glaze suppliers to take a further step towards a Smart Manufacturing model. With minimal machinery, innovative digital technologies and appropriate data-based procedures, our team of professionals will manage your R&D processes while minimising production costs.

Research and development

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